Big Ten Network match generates more than $90,000 for UI flood relief

A $25,000 matching gift from the Big Ten Network to the University of Iowa Flood Relief Fund has spurred more than $65,000 in donations to the UI Foundation for the university's flood relief efforts, for a total of more than $90,000 from the network's initiative. Nearly 200 individual contributors made more than $50,000 in gifts as a direct result of the Big Ten Network's challenge, which it promoted on its broadcasts and through a joint Web-based promotion with the UI Foundation. In addition, the network's efforts on behalf of the UI inspired Florida Citrus Sports to make a $15,000 gift for UI flood recovery. (more)